Mountain Hardwear’s New Color Palettes Are Changing the Outdoor Industry

Photo: Mountain Hardwear

Mountain Hardwear - Scrambler™ 25 Backpack

Gone are the days of a simple red, blue or green backpack. Although they do nod to a time we all love and cherish, they just aren’t what is shaping the future of outdoor gear. With leaps in design software and manufacturing methods, the outdoor industry has seen an array of new tactics to reel new consumers in. Enter the Mountain Hardwear Scrambler Pack. This is one of the most eye catching packs I’ve possibly ever seen. It’s easy to give a piece of gear every color in the world to make it the most eye catching in a sea of others, however, MHW held back a tiny bit and the results are amazing.

Dirt & Sol